Business Benchmarking
“I found Shipley to be extremely responsive to my tight deadlines and additional milestones with a comprehensive report that clearly established a benchmark from which our company will learn and improve our business”
The industry-standard Business Development CMM structure (BD-CMM) is designed to guide organisations in identifying their key requirements for change, based on the maturity of their current practices. Its framework provides a characterisation for each business development level of maturity and establishes definitions of the process improvements required to move to the next, higher level. Business Benchmarking Testimonials
Current practice is established through online surveys, document review and staff interviews to identify the level of process maturity presently employed within an organisation. This assessment is presented against recognised best practice, expressed though The BD-CMM. Recommendations for actions required to achieve a higher level of business development maturity are mapped into an action plan, to be used as a baseline to measure progress towards goals for improvement.
The action plan typically addresses areas such as:
- CRM
- Account management
- Capture management
- Proposal writing
- Sales pipeline
- Conducting opportunity (colour team) reviews
- Staff skills
- People development
- Information technology management
- How to provide process improvements that will be welcomed
- Change management strategy
- Organisational structure
- Improvement plans
The BD-CMM offers special value to organisations that are experiencing critical changes. The scope of the BD-CMM encompasses the full life cycle of business development.
Approved provider to The Business Development Institute.
Shipley are authorised to deliver BD-CMM products, services, and support to the business development community in the areas of consulting and training. Approved Providers meet BD-Institute criteria that validate the quality and relevance of their products and services to help BD-CMM adopters achieve their capability growth targets. They deliver the following values to the BD-CMM user community:
- Assist users with expert support in planning and conducting BD-CMM improvements.
- Provide high quality training and consulting services directly aligned with BD-CMM growth paths.
- Deliver transition technology and related process re-engineering that support adopter goals.
- Support the professional capabilities of user personnel with higher education and BD-CMM research.